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HomeFood and Agricultural CodeDiv. 21Pt. 2Ch. 2Art. 8§ 59816 Marketing Program Expansion Authority

§ 59816 Marketing Program Expansion Authority

Food and Agricultural Code·California
AI Summary·Official Text·Key Terms·Related Statutes·References
AI SummaryVerified

§ 59816 Marketing Program Expansion Authority

Key Takeaways

  • •Marketing groups can teach people and businesses about their food products.
  • •They can help sell more of their food in more places.
  • •They can't say bad things about other foods to make theirs look better.

Example

A group that sells oranges wants more people to buy them.

They can teach stores how to sell more oranges and tell people why oranges are good, but they can't say bad things about apples to make oranges seem better.

AI-generated — May contain errors. Not legal advice. Always verify source.

Official Source
View on CA.gov

§ 59816 Marketing Program Expansion Authority

A marketing program may authorize the marketing program committee to broaden distribution and increase consuming outlets by appropriate educational and trade stimulation efforts of a general industry nature and not unfairly depreciative of the quality of any other food product. (Enacted by Stats. 1967, Ch. 15.)

Last verified: January 23, 2026

Key Terms

educationmotionroadmarketing programdistributionstimulationquality

Related Statutes

  • § 59917 Major Marketing Program Amendments
  • § 59820 Grower-Approved Marketing Programs
  • § 59808 Producer Diversion Pool Rules
  • § 59815 Commodity Supply Market Regulation
  • § 59817 Commodity Trade Barrier Efforts

References

  • Official text at leginfo.legislature.ca.gov
  • California Legislature. Food and Agricultural Code. Section 59816.
View Official Source