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HomeBusiness and Professions CodeDiv. 3Ch. 2Art. 7§ 5404 Highway Advertising Restrictions

§ 5404 Highway Advertising Restrictions

Business and Professions Code·California
AI Summary·Official Text·Key Terms·Related Statutes·References
AI SummaryVerified

§ 5404 Highway Advertising Restrictions

Key Takeaways

  • •No big ads or signs can be put up outside of cities, towns, or business areas.
  • •Ads can't be placed within 300 feet of where roads or highways cross, unless they're on the opposite side of the road from the crossing.
  • •If something like a building is already blocking the view near a crossing, ads can be put on it—but only if they don’t block the view more and don’t stick out more than 1 foot.
  • •Ads can’t block a driver’s view of oncoming cars for 500 feet along the road.

Example

You want to put up a big billboard near a highway exit.

If the exit is like a crossing of two roads, you can’t put the billboard within 300 feet of it. If you put it up anyway, you might have to take it down or pay a fine.

AI-generated — May contain errors. Not legal advice. Always verify source.

Official Source
View on CA.gov

§ 5404 Highway Advertising Restrictions

No advertising display shall be placed outside of any business district as defined in the Vehicle Code or outside of any unincorporated city, town or village, or outside of any area that is subdivided into parcels of not more than 20,000 square feet each in area in any of the following locations or positions, or under any of the following conditions, or if the advertising display is of the following nature: (a) If within a distance of 300 feet from the point of intersection of highway or of highway and railroad right-of-way lines, except that this does not prevent the placing of advertising display on that side of an intercepted highway that is opposite the point of interception. But in case any permanent building, structure or other object prevents any traveler on any such highway from obtaining a clear view of approaching vehicles for a distance of 300 feet, then advertising displays may be placed on such buildings, structure or other object if such displays will not further obstruct the vision of those approaching the intersection or interception, or if any such display does not project more than one foot therefrom. (b) If placed in such a manner as to prevent any traveler on any highway from obtaining a clear view of approaching vehicles for a distance of 500 feet along the highway. (Added by Stats. 1970, Ch. 991.)

Last verified: January 22, 2026

Key Terms

highwaytrafficvehicledriverroadfineintersectiondistance

Related Statutes

  • § 5212 Freeway Definition And Access
  • § 5405 Highway Advertising Restrictions
  • § 5418.1 Outdoor Advertising Removal Priorities
  • § 5213 Public Highway Definition
  • § 5405.3 Temporary Political Sign Rules

References

  • Official text at leginfo.legislature.ca.gov
  • California Legislature. Business and Professions Code. Section 5404.
View Official Source